Workshop/Webinar Series Overview

Target Audience: Chefs on ChefVision.biz, especially those in Singapore

Format: 4-part series (each session 60-90 mins)

Outcome: Equip chefs with practical skills in pricing, customizing menus, and managing diner relationships for long-term success.

Zoom Link: https://us06web.zoom.us/j/82276241310

Date Time: Wednesday, April 30, 2025 at 3:00 PM (GMT+8)

Session 1: Understanding Dine by Design and Market Expectations

Objective: Set the stage – what are Dine by Design, why they matter, and how to approach them.

• What is a Dine by Design?
• Why Dine by Design Matter
• Who are your diners? Understanding their expectations.
• Common chef misconceptions and mindset shifts.
• The business potential behind Dine by Design.

Session 2: Pricing Strategies for Profit and Value

Objective: Help chefs price confidently without undervaluing themselves.

• Costing basics: ingredients, time, travel, rentals, and prep.
• Tiered pricing and premium add-ons.

Session 3: Menu Customization That Works (Signature Platter)

Objective: Show chefs how to tailor menus while maintaining their signature style.

• What is Signature Platter?
• Why create one?